With companies relying entirely on data, it’s common sense to carry out SaaS reporting. The different reports can offer a variety of insights that help manage your product in the right direction. You just need to ensure you can get started correctly and the metrics you should report on to…

Looking for human-centered design examples to inspire you? In this article, we’ll go over some of the underlying principles driving SaaS design, and how these effectively address user pain points and elevate the overall customer experience. Additionally, we’ll guide you through the steps to seamlessly integrate human-centered design into your…

Concept testing is an integral part of designing UX that not only satisfies user needs but delights them. This article introduces various concept tests, shows you how to conduct them, and discusses ways to collect user feedback to gain actionable insights. Let’s dive in! TL;DR In SaaS, concept testing is a…

Looking for user behavior analytics examples to get your inspirations rolling? You’re in the right place. In this article, we broke down different examples and how to implement them for your product. We’ll also cover behavioral analytics tools you can use to understand users better and create flows to boost…

A customer retention model helps you predict what customers want using data. It helps you generate insights from past user behaviors, and you can use that information to design customer retention strategies that work. This article breaks down different customer retention models and how they can help your SaaS growth…

Optional product pricing can help SaaS companies earn more money while charging less for their otherwise premium product. Want to know how this seemingly paradoxical model works and the benefits it can have on your product-led growth? Read on to learn all that and more! TL;DR Optional product pricing is a…

Working out pricing for a SaaS can be difficult, so consider using a cost-plus pricing method. It’s an easy method that can be quick to implement to improve product growth, but it does come with certain disadvantages. TL;DR Cost-plus pricing, or markup pricing, is where you add a set to a…

The eternal debate: product manager vs. project manager. In this article, we’re going to unpack the day-to-day activities of a product and project manager, describe the key areas of overlap and differences between these distinct roles, and, most importantly, cover how they can work together effectively. Buckle in… TL;DR A product…

Let’s start with one question: why do you need a PLG funnel? The simple answer is that it combines product management, customer acquisition, and customer success into a unified product-led growth collective that your sales teams and the entire company can get behind. In this guide, we’re going to explain…