Optimizing the user onboarding flow is always a key SaaS business goal. That being said, it can be difficult to improve the user’s experience if you don’t follow the onboarding flow best practices that this guide will go over! TL;DR Segmenting your audience or customer base into smaller chunks — each…

How do you build a successful free-to-paid conversion strategy for your SaaS? This is a question every customer success manager must address in order to turn free users into paying customers. In this article, we’ll share practical tips on creating a successful free-to-paid conversion strategy and converting free trial users…

It’s well-known in the product world that personalization is key to building experiences that delight your users. So, what better topic to cover than exploring several personalization examples in-depth? We’ll unpack exactly how different SaaS products personalize their onboarding experiences and more and why they’re effective. Let’s get into it! TL;DR …

How can product managers leverage event analytics to gain insights necessary to build valuable and delightful user experiences? That’s the key question that we discuss in our guide. We also look at: The importance of events analytics Different types of events you can track Best events analytics tools Excited? Let’s…

What user onboarding metrics should you track if you want to evaluate your onboarding processes? We all know that successful onboarding is especially important for SaaS companies since they depend on a subscription-based business model. It should be able to make users understand your product’s value so that they continue…

It is absolutely critical for any product manager to have a strong grasp on the meaning of retention rate. Being able to calculate retention rate, analyze what it means, understand the impact on customer loyalty, and figure out ways to improve customer retention are all vital skills to master. We’ll…

How long was it before you stopped using a product because of a bad user onboarding experience? My guess is probably not long enough to get value from the product, meaning you didn’t adopt it as a tool. …

Why do you need product evaluation surveys and what are some of the top product evaluation survey questions? If you’re after the answers to these questions, you couldn’t be in a better place because that’s exactly what we tackle in this article. Let’s get right to it. TL;DR Product evaluation surveys…

Are you using customer experience surveys to gather actionable insights? By asking the right questions, you can collect valuable customer insight that can help you improve your product, and assess your overall user sentiment. In this article, we’ll break down what customer experience surveys are, how they work, and list…